THE PLAYHOUSE THEATRE. 137 West 48th Street. Architect: Charles A. Rich . Opening: April 15, 1911; Sauce for the Goose .
The Playhouse Theatre was one of the most successful Broadway theaters although it has been almost forgotten in the years since its demolition in 1967. Producer William A. Brady built the theater to hold his productions. He paid particular attention to the architecture of the theater, which was duly noted in the New York Commercial Advertiser...