ASCH, MOSES
(1905–1986)
ASCH, MOSES (b. Russia, December 2, 1905–October 19, 1986) For thirty-nine years Moses Asch ran Folkways Records, the main (and for many years the only) source for folk and country music available to an urban audience. The son of the noted novelist Sholem Asch , he began his career as a sound engineer, working on the sound for Broadway shows like the original Hellzapoppin'. His father was friendly with many leading intellectuals of the day, and Asch claimed he took his inspiration to start a…