WINTER GARDEN THEATRE . 1634 Broadway between 50th and 51st Streets. Architect: William A. Swasey . Opening: March 20. 1911; Bow Sing and La Belle Paree .
The Winter Garden Theatre was built by the Shu-bert BROTHERS on the site of William K. Vanderbilt’s American Horse Exchange (1885). In fact, when flop shows were presented on its stage, the CRITICS would say they could still smell the stables. The Shuberts leased...